Nike Basketball and Kobe Bryant channeled their inner Tony Robbins for the #KobeSystem “Success For the Successful” ad. Robbins, was on hand along with Kanye West, Sir Richard Branson and Serena Williams for the commercial which featured Bryant as a motivational speaker. Bryant’s new sneaker, the Nike Zoom Kobe VII, was featured prominently on the successful and is currently available at retailers. Continue reading to see more pictures from the #KobeSystem “Success For the Successful” shoot.